Pricing your work can feel awkward, especially when you’re starting out. Charge too little and you burn out. Charge too much and brands scroll past. Here’s a simple way to set rates you can stand behind.
1. Know your numbers
Brands look at more than followers. Check your average views, engagement rate and where your audience lives. On InfluencerBridge, these come straight from your linked accounts, so brands see real numbers.
2. Price your time, not just your followers
Think about everything that goes into a post: planning, shooting, editing, revisions and posting. A short story takes minutes; a polished reel can take a full day.
3. Build simple packages
- Single story set: quick and affordable for small brands.
- Reel or TikTok video: your main product.
- Launch bundle: a reel plus stories, priced a little below buying them separately.
4. Charge for extras
If a brand wants to use your content in their own ads, needs it in a rush, or wants exclusivity, add a fee. Put it in your terms so there are no surprises.
5. Review your rates regularly
As your audience grows and you collect good reviews, raise your prices. A strong trust score on InfluencerBridge shows brands you deliver.
Your rate card is a promise. Price it so you can deliver great work every time.
And remember: on InfluencerBridge, every booking is funded into escrow before you start, so you never have to chase a payment.
